With the demise of Corona, "the b Asakusa" reopened after a full three years.

2023-04-28

On July 1, 2023, "the b Asakusa" will reopen in Asakusa, one of Japan's most popular tourist destinations.
New reservations will be accepted on April 30, 2023 on "the b Asakusa" official website.

the b Asakusa" is located next to Kokusai-dori Avenue, the center of Asakusa, the birthplace of Japan's modern performing arts and tourism culture, and an ideal location for both sightseeing and business. With the addition of the new service "tottette ( tottette)", we offer you a more comfortable stay.

The b Asakusa official website: https://www.theb-hotels.com/theb/asakusa

Press release: https: //prtimes.jp/main/html/rd/p/000000011.000103261. html



● Background to the reopening

The b Asakusa, newly opened on October 7, ‍2018, has been operating successfully for about a year and a half since its opening, receiving many domestic as well as international customers. However, due to the coronavirus that has spread globally since the beginning of 2020, we have been forced to determine that it will be difficult to conduct business activities for the time being, and we have no choice but to close the business on April 30, 2020.

The b hotels, which has strength in attracting inbound customers, considered Asakusa to be one of its most important tourist destinations and was eager to reopen for business. In the spring of 2023, when the Corona disaster is coming to an end, the b hotels' strong will to reopen in Asakusa and the company's previous experience with the Corona disaster were highly evaluated, and the b hotels was given another chance to operate the b Asakusa. We will welcome both domestic and international guests with speed and thoroughness, making the most of our previous experience in Asakusa and the know-how we have cultivated in other "the b hotels".

The b Asakusa will be the second of "the b hotels" to reopen after 2023, when Corona will have reached its conclusion. We are actively looking into the possibility of opening more properties in the future, and accordingly, we are proposing to renovate and improve the facilities and set up new services and features offered by "the b hotels".


●About Asakusa

Asakusa is one of Japan's most popular tourist destinations, having flourished since the Edo period (1603-1868) through modern entertainment and tourism. Souvenirs and food line Nakamise-dori Avenue, and Senso-ji Temple, Kaminarimon Gate, and Tokyo Sky Tree® are located nearby. Taito Ward, Tokyo, where Asakusa is located, was visited by 55.8 million annual tourists (including 9.53 million foreign tourists)* in 2018 before Corona. In front of Asakusa Station, there are many commercial facilities, and the area is known as a place where traditional Japanese scenery and modern elements are blended, allowing visitors to experience Japanese culture and history.

*From the Taito City Tourism Statistics and Marketing Survey, FY 2008


‍● About "the b Asakusa

Located next to Kokusai-dori, the main street of Asakusa, the hotel is ideal for both sightseeing and business. The reopening of the hotel has been accompanied by the introduction of a new free snack service, "tottette ( tottette)," and other services. The guest rooms are designed to evoke traditional Japanese culture, creating a memorable Japanese travel experience, especially for international guests. The spacious restaurant and lobby space on the second floor is open exclusively to hotel guests, allowing them to relax and escape the bustle of the city. In addition, breakfast will be served buffet style with a focus on Western cuisine. The b Asakusa aims to be a representative hotel of Asakusa, where guests can enjoy a comfortable stay and the charms of Asakusa to the fullest.


About tottette ( tottette)

The free food service tottette ( tottette) will be available in a special area of the newly renovated restaurant, offering a variety of delicious and easy-to-use food that can be held in one hand. The b Namba Kuromon will also offer several themed snacks.



● Logo image


[Outline of this hotel]
Name : the b Asakusa
Location : 3-16-12 Nishi Asakusa, Taito-ku, Tokyo 111-0035, Japan
Number of guest rooms : 166
Transportation : 1 minute walk from Asakusa station on Tsukuba Express
7 minute walk from Tawaramachi station on Tokyo Metro Ginza Line
Official website : https://www. theb-hotels.com/theb/asakusa

About "the b hotels

We are a hotel operator that operates "the b hotels", urban hotels targeting ‍business people and urban tourists.
It operates in convenient transportation areas in major cities throughout Japan. We offer a full range of services, including a complimentary snack service totette " tottette" and free espresso.

*All images shown are for illustrative purposes only.


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